Introduction:

The Asiaphil Group of Companies (AGC) traces its beginnings to 1973, when Guillermo T. Batungbacal founded the manufacturing firm that was to become the first of several companies under the Asiaphil name. Having acquired extensive experience in the electrical industry, first as an employee of a multinational corporation and eventually as an independent entrepreneur, Mr. Batungbacal established Asiaphil Manufacturing Industries, Inc. (AMII). It was one of the first Filipino-owned firms to specialize in the manufacture and assembly of panel boards, electrical distribution equipment, and substations. For Mr. Batungbacal, at a time when foreign companies dominated the field, Asiaphil reflected his cautious optimism; it was a Filipino company’s start towards becoming a more active participant in the supply of electrical apparatus to all users of electrical energy in the country. Asiaphil began to build a name for quality products backed by competitive prices, quick delivery, and prompt servicing and maintenance.

In 1973, ITE World Trade Corp. Ltd. awarded Mr. Batungbacal exclusive rights as an agent and distributor of ITE’s electrical and fluid power product lines in the Philippines. This development prompted Mr. Batungbacal to accelerate his own expansion plans and long-term vision for his company. Besides steering his young organization through the rigors of making a name as a quality-oriented, competent, and socially responsible enterprise, he laid the groundwork for Asiaphil’s sustained growth and leadership in the industry.

By 1978, the company’s success showed not only in the range of the products and services it offered, but also in its increased production capacity, employee force, and financial indicators. AMII moved from an office covering 380 square meters to inaugurate a 4,100-square meter manufacturing complex. Improved capacity enabled the company to reach clients in the provinces through offices in Cagayan de Oro.

In 1980, Asiaphil marked another milestone as it formed a strategic alliance with Cutler-Hammer, a globally recognized manufacturer of electrical products. Their venture, which was then renamed Asiaphil-Cutler-Hammer, Inc., enabled technology transfer from the US-based company and boosted Asiaphil’s competitive edge. Subsequently, the company also expanded into contracting. With Mr. Batungbacal at the helm, Asiaphil pushed forward as a pioneer engaged in trading, manufacturing, and contracting in the electrical industry, thus supporting efforts to bring the benefits of modernization to more areas and more industries nationwide.

As Asiaphil grew over the years, it formed several subsidiaries, with each one tasked to focus on a specific business segment and thus ensure greater efficiency, excellent quality, and prompt service delivery. Its flagship company, AMII, has retained the role of serving as electrical contractor for turnkey electrical works. It also supplies and installs substation and distribution equipment, transmission lines, service entrances, perimeter lightings, cable trays and feeder lines, and power generation equipment. An ISO-certified company for Electric Design, Contracting, and Maintenance Services, AMII is the trusted contractor and supplier of Top 1,000 corporations in the country.

History and Highlights:

1973: AMII was founded by Guillermo T. Batungbacal with an initial paid-up capital of P373,840.

1979: Net worth of company grew to P2.3M.
1980: Eaton Corporation invested up to 30% equity in the company, raising its net worth to P3.38M.
The company was renamed Asiaphil Cutler-Hammer, Philippines.

1983: The company reverted to its old name of Asiaphil Manufacturing Industries, Inc. to market a
wider range of products and services.
1992: AMII started to modernize its facilities by investing in metal working equipment and powder painting process.

1994: AMII ventured into the power plant business.

1996: AMII shifted its enclosure design from cut, bend & weld process to the C- profile technology
(Versa-Modular System- VMS).
1998: Acquired ISO 9001 certification from TUV. GINI Industrial Network, Inc. - Manila
Participated in the Hanover Fair Exhibit in Germany until Y2000.

1999: Started to conceptualize the Low Voltage Switchgear design for type testing
2000: Realization of the BEA LVSG and fully withdrawable MCC for type testing

2001: BEA type test certification was acquired February, 2001.

2002: Asiaphil Hope Inc. (AHI), was conceptualized to provide EDU standard substation packages thru financing.

2002: Asiaphil Metal Manufacturing Industries (AMMII), was formed. The metal fabrication and painting was
separated and incorporated as one company.

2002: GTB Industrial Network, Inc. – Cebu was opened

2003: Upgraded ISO 9001 certification to 2000 Version.

2003: Asiaphil Electric, Inc. (AEI) was formed. The production and design was further separated from AMII.

2003: GTB Industrial Network, Inc. – Davao

2004: GTB Industrial Network, Inc. – Cagayan De Oro

2005: GTB Industrial Network, Inc. – Sta Rosa Laguna

2006: Asiaphil Energy Solutions, Inc. (AESI)

2007: GTB Integral Time Element Inc.
2008: ASIAPHIL Electric Pampanga, Inc. (AEPI)

2008: GTB Industrial Network, Inc. – Tacloban

2009: GTB Industrial Network, Inc. – Bacolod

2009: GTB Industrial Network, Inc. – Iligan

2009: Asiaphil South Luzon, Inc. (ASLI) – Sto. Tomas Batangas

2009: GINI Warehouse in Cebu

AGC MISSION STATEMENT



CORE PURPOSE:
 • FULFILLING POWER NEEDS

CORE VALUES:
 • HONESTY: accountability of one’s action
 • DEDICATION: to the job above all
 • LOYALTY: to AGC
 • FRIENDSHIP: we are here to foster good relationship with all parties (customers, peers, vendors, Government Units, financial institutions, Support groups, family)
 • WELLNESS: our task is not just to grow the AGC business, but to also improve our health, wealth and minds.

LONG TERM GOAL:
 • To be one of the top three players in the business that we are in through an efficient organization that harmonizes the strength of each business unit.
 • Double digit growth for all the BUs through improvement of AGC’s people technical and communication skills, and to foster teamwork.

QUALITY POLICY

T - TIMELINESS      ON-TIME FULFILLMENT OF GOODS AND SERVICES
Q - QUALITY   PRODUCTS AND SERVICES ACCORDING TO CUSTOMER REQUIREMENTS AND ACCEPTABLE INTERNATIONAL AND LOCAL TECHNICAL STANDARDS
C - COST EFFICIENCY   MANAGEMENT OF COST THROUGH CONTROL, INNOVATION AND TECHNOLOGICAL CREATIVITY
OD  – ORGANIZATIONAL DEVELOPMENT CONTINUALLY IMPROVES ITS PEOPLE AND PROCESSES INCLUDING SAFETY AND ENVIRONMENTAL CONCERNS.

 

 

AGC Organizational Structure

ASIAPHIL GROUP OF COMPANIES Powerpoint Presentation

ASIAPHIL GROUP OF COMPANIES Powerpoint Presentation(2.3mb)